Music Tectonics Conference Announces Full Lineup
Music Tectonics has announced its full lineup of speakers, sponsors and panels for its 2nd annual music tech conference which will be taking place online October 27-28.
The conference will be headlined by Warner Music Group chief innovation officer Scott Cohen and Water and Music researcher-writer Cherie Hu. It will also feature speakers representing Tik Tok, BMG, Triller, Sonos, Super Hi-Fi, Songtrust and more.
A highlight of the conference will be two panels dealing with video platforms that have played a huge role in launching chart and streaming hits. The first panel, “Music in a Borderless World” will host a conversation with Tik Tok head of music operations Corey Sheridan. Sheridan will discuss the ins and outs of organic user generated content (UGC), and how to utilize insights for marketing and A&R as well as the opportunities made possible for artists by Tik Tok and other streaming platforms.
The second panel, “Social Video Explosion” A Case Study from Right Now”, will feature Triller CEO Mike Lu who will be talking to Pex CEO Rasty Turek regarding the rise of the upstart platform.
The pandemic and its effects on the music industry will also be a major source of discussion. The panel “Explore the Livestreaming Era” A Sneaker Hit of the Pandemic” will feature Stagelt CEO Stephen White.
Another pandemic related panel “New Model Concerts” will be hosted by Juan Torres of live event management platform Prism and Dayna Frank, board president of the National Independent Venue Association. Frank is leading the fight to save venues under the #SaveOurStages campaign.
The relationship of music and gaming will be explored in the “Gaming is Another Musical World Panel”. The discussion will feature Roblex global head of music Jon Vlassopulos and co-founder of Minecraft based event design company Genesis, Antonio Di Puorto
“Mixed Reality & Music” will also focus on music and gaming. The panel will be hosted by Jaroslav Beck, co-founder of VR music game Beat Saber, Tom Impallomeni, CEO of VR DJ experience Tribe XR and Marlon Fuentes, founder of technology consultancy Creativas.
There will also be panels devoted to fitness and music. “Let’s Get Digital: the Music Explosion in Fitness” will take a look at how smart fitness devices are increasing revenue opportunities in the industry. Panelists will include Lauren Pufpaf, COO of Feed.fm and Ryan Vance, chief content officer of digital strength studio Tonal.
“The Future of Listening Experience” will take a look at the role podcasting has played in the music world. The panel will feature a discussion between Sonos Radio general manager Ryan Taylor and Super Hi-Fi co-founder Zack Zalon.
The conference will also be bringing back the well-attended Music Tech Investor Panel in which startup CEO’s receive constructive feedback from a jury of experts. Winners will have the opportunity to spread the word about their startup on the Music Tectonics podcast and during and “Ask Me Anything” session on he Music Tectonics community app.
A slew of sponsors have been announced as well.
General admission for the conference is $59 while VIP admission is $300. You can find more information on the Music Tectonics official website.